Startup Acquisition Marketing Lead

Startup Acquisition Marketing Lead

MongoDB is transforming the $138B+ data management software market by empowering developers to build the next generation of applications. As the leading modern data platform - and the first database company to IPO in over 20 years - we're at the forefront of innovation. Through MongoDB Ventures, we invest in the most exciting companies solving real problems for developers and data practitioners, from GenAI infrastructure to tools that accelerate app development and deployment.

We’re looking for a highly analytical, growth-oriented leader to own the top of the funnel for MongoDB for Startups in AMER, with the objective of driving as many qualified applications as possible from the founders building today’s most important AI products across the Americas.

You will own AMER application volume and build the partner, university, and paid-campaign channels that deliver it across the region. The role sits at the intersection of partnerships, community, and growth marketing, and suits someone who is equally comfortable analyzing funnel data and building relationships with accelerators, universities, and corporate partners.

We’re looking to connect with candidates based in New York City, Austin, Boston, or the San Francisco Bay Area to align with our hybrid work model.

Position Expectations

Own AMER application volume: Set regional goals for qualified applications to MongoDB for Startups, aligned to global targets, report on performance by channel and country, and continuously optimize toward the highest-volume, highest-quality mix.

Drive paid and owned acquisition: Work cross-functionally with Growth Marketing and Acquisition to plan and execute paid campaigns and Atlas-user promotions in AMER that convert into program applications.

Run accelerator and incubator partnerships: Launch and manage new programs, marketplace listings, bulk-deal administration, referral tracking, and co-marketing with accelerators and incubators across AMER.

Manage corporate partner programs: Build and run scalable referral programs with corporate partners in the region, including onboarding, tracking, and performance reporting.

Own university relationships: Partner with Academia to build student-to-founder pipelines across AMER, including hackathons, and own the "Experimentor" tier for students and hands-on builders.

Build a university ambassador program: Design, launch, and scale an AMER ambassador program that turns campus communities into a repeatable source of applications.

Align execution across teams: Work with Program Operations, Lifecycle, Partner Marketing, and regional teams, including other regional startup marketing managers, so that volume driven at the top of the funnel translates into activation downstream.

The right candidate for this role will be

Have 5+ years in growth, acquisition, partner, or program marketing across technology, cloud, developer, or startup audiences

Have a record of owning funnel volume goals, with measurable results from paid campaigns and partner-driven channels

Have experience running partner programs (accelerators, incubators, corporate, or marketplace), including referral tracking and co-marketing

Have experience building programs from scratch with a small team, including community or ambassador programs

Possess familiarity with the AMER startup ecosystem, ideally with relationships across accelerators, universities, VCs, and corporate partners

Be comfortable running experiments, interpreting funnel data, and shifting budget toward what works