Gastroenterology Area Business Manager - Northeast

ROLE SUMMARY

This role will report into the RBD and will work with customer-facing and HQ teams across the organization. The ABM will be responsible for the supervision and leadership of 6-10 representatives within the area assigned, sales performance of the business portfolio of products, and business knowledge of the area landscape to assess key stakeholders plus future trends within the business marketplace. This position will require regular in field and virtual coaching and observation of Field Representatives and frequent customer contact as well as the development of a strong, effective partnership with marketing and channel colleagues. The ABM will ensure compliant execution by team members, driving understanding of relevant policies and guidance and advancing a culture of integrity.

ROLE RESPONSIBILITIES

Responsible for supervising operations of the District to include hiring, live coaching, virtual coaching, representative development, performance management, and the assignment of key "priority" accounts within the medical community, managing 6-10 representatives.

Develops and implements strategic plans for the District, business plan, and overall responsibility for budgets at District level in alignment with RBD expectations.

Plans, organizes, and monitors performance to achieve the business potential of the District and the RBU

Ensuring effective utilization of promotional material, making valuable contribution to the formulation of marketing plans for the year, measuring efficient implementation of the plans in the field and undertaking regular assessment of marketing activities as an integral part of the total marketing operations

Proactive data analysis to identify market trends

Collaborates, identifies, & motivates key account development and opportunities that impact regional/national business

Build relationships with customers (including KOLs) and key stakeholders (including members of the District and Region Management Teams, Channel Partners, and other cross-functional partners) and utilizes content appropriately for engagement

Develops external advocates and contributes to advocacy and community engagement (as necessary)

Understands and champions the value of cross-functional collaboration to deliver on customer needs, while ensuring that compliance guardrails are respected by representatives

Coaches’ representatives on seamlessly connecting cross-functional colleagues reactively to address customer needs and how to use digital tools (e.g., digital triage app)

Effectively plan and conduct plan of action and other meetings with District Management Teams, Channel Partners, and other cross-functional partners

Collaborate effectively in an integrated account team

Collaborates, identifies, and partners with Marketing in the development of the key strategies, business imperatives and objectives during the Op Plan process

Ensures cross-functional partnerships within all of Pfizer’s Markets / customers to build up effective relationships and face-to-face selling

Leads cross functional partnerships ensuring patient services are being met (as necessary)

Maintains enhanced product and/or portfolio, disease state, and market knowledge in order to respond accurately to all questions regarding products, policies, and business-related issues from customers & reps

Able to expertly operate digital and virtual tools/platforms

Leverage’s insights from new analytics tools (e.g., 360-degree customer insights)

Demonstrates advanced virtual communication skills (e.g., empathy, listening, asking probing questions)