Sr. Product Manager, Commercial Technologies Marketing
Cardinal Health · Remote (Remote US)
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About the role
The Nuclear & Precision Health Solutions (NPHS) division is committed to improving the lives of patients by applying more than 40 years of experience and expertise in nuclear and precision health. The business provides radiopharmaceutical development, manufacturing, preparation, commercialization, and business solutions across the care delivery continuum from origin to patient administration. As the only national source for both SPECT and PET radiopharmaceuticals with the largest network of 130 pharmacies and 30 cyclotron facilities, we can reach 95% of U.S. hospitals within three hours. We give customers the support they need in regulatory compliance, reimbursement, continuing education, information management, and other crucial areas, so they can focus on their patients.
Position Description
The Sr. Product Marketing Manager is responsible for driving adoption and growth of NPHS commercial technologies, including Nuctrac™ and NDEX. Key responsibilities include developing and executing comprehensive marketing strategies; evaluating product performance and making recommendations to drive revenue and OE; managing commercialization activities such as positioning, promotion, and sales enablement; and executing market research to inform strategy.
Responsibilities
Design, develop; and implement marketing strategies to drive adoption of Nuctrac™ and NDEX commercial technologies, in collaboration with sales, operations, IT, medical affairs, manufacturing, training, finance, and regulatory teams.
Demonstrates knowledge of marketing disciplines and concepts necessary for building business & marketing plans and incorporating customer pain points into tactical plans.
Perform market research and gather customer insights and internal feedback to inform strategy.
Identify and remain current on relevant market trends.
Monitor, evaluate, and measure the success of marketing strategies and sales performance associated with adoption of Nuctrac™.
Manage commercialization activities such as continuing education development, downstream marketing campaigns, and sales enablement (sales training, tools & aids)
Develop and manage project plans to complete work on time and on budget.
Negotiate with and manage relationships with outside vendors.
Understands methods available to execute primary research (VOC) that are necessary for decision making. Identifies market opportunities through VOC/secondary research and acts by implementing and managing solutions.
Demonstrates strong financial acumen and P&L management.
Qualifications
Bachelor’s degree in a related field, or equivalent work experience preferred
Strong analytics experience required.
Product management experience required; SaaS experience preferred, but not required.
8+ years’ experience in a related field.
What is expected of you and others at this level
Ability to work in a fast-paced, deadline-driven environment
Demonstrates strong decision making and organizational skills
Prioritizes and balances multiple initiatives with a bias for action
Collaborates effectively with cross-functional teams to achieve project objectives.
Applies advanced knowledge and understanding of concepts, principles, and technical capabilities to manage a wide variety of projects
Participates in the development policies and procedures to achieve specific goals
Recommends new practices, processes, metrics, or models
Works on or may lead complex projects of large scope
Continued in Cardinal Health’s original posting ↗.
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